Grow your programme

Whatever the stage of your testing programme – recently launched, years of successful administration or developing a brand new exam – if your objective is to grow your programme, Pearson VUE is eager to help. From creating effective transition communications and marketing promotions, to expanding your global reach into new markets ... tell us your objectives and we’ll get to work.

Transition communications

From the moment you become a client, our marketing and communication experts work closely with you to establish a strong foundation transitioning your candidates to Pearson VUE, then build on that success to grow your programme. Chances are, our Pearson VUE offering will mean that there are some aspects of your programme that will change – for the better. We will help you communicate those changes so that your test takers are ready and perform their best on test day. Learn more about transition communications

Market planning and promotion

What do you want to accomplish? We have worked with many different clients, both large and small, to help them communicate effectively with their stakeholders. Through smart market planning and effective creative, the Pearson VUE marketing team is available to provide best-practice counsel and strategic execution. Learn more about marketing planning and promotion

Testing beyond today’s borders

Expanding your current programme into new geographies can be pivotal in expanding your programme. For exams that require electronic and human surveillance, choose one of the thousands of Pearson VUE test centres around the world. Or, deliver in a truly global format outside a test centre in a proctored, unproctored or remote-proctored setting. To grow your programme successfully, Pearson VUE can truly offer you a world of exam delivery options.

Offerings with an eye on growth

Acclaim digital badges
Translate learning outcomes, including your credential, into web-enabled representations called digital badges. Acclaim provides candidates the ability to easily share their achievements. For credential owners, Acclaim seamlessly integrates with Pearson VUE products and services so badges from your programme are authentic, verifiable and under your control. 
Learn more: Acclaim for test owners | Acclaim for candidates

mindhub — helping candidates prepare
Your candidates will perform better when they are well prepared on exam day. Our tools and study materials can make a difference. We provide computer-based testing demos, access to leading training materials, practice exams and other content sources – all designed to strengthen your relationship with stakeholders. Learn more about mindhub

Provusion — a programme to expand reach and drive growth
Pearson VUE bundles best-in-class learning and test prep materials with certification exam vouchers and puts them in the hands of our training centre partners and your candidates. When you join Provusion you can:

  • Expand your reach through more than 4600 Pearson VUE® Authorised Test Centre globally
  • Reduce test taker "fear of failure" by providing best-in-class preparation materials
  • Access the industry's best marketing talent
  • Leverage certification ecommerce, merchandising and promotion expertise
    Learn more about Provusion

Reporting — knowledge you can grow on

The data gleaned from your current programme tells a story. Interpreting that information is key in establishing and achieving your growth strategy. You ask the questions: Are there opportunities to expand the delivery channel to better serve your candidates? Are your pass rates an indicator of candidate preparation? Can we identify the difference between a blip and a trend and capitalise on it?

Pearson VUE reporting can provide the answers to help you grow.